One Central Saigon is the defining expression of Masterise Group’s vision — a world class mixed-use landmark destination that embodies Vietnam’s cultural pride and future prosperity, shaping its place on the global stage.
Rising above the heart of Saigon, One Central Saigon is a symbol of Vietnam’s rise into a new era of prominence, expressed through architecture, experience and vision, uniting culture, commerce, and lifestyle at the country’s most pivotal address.
For more than a century, Ben Thanh Market has stood at the heart of Saigon. A historic centre of commerce, culture and connection, it has witnessed the city’s evolution through generations of change. More than a landmark, it embodies the spirit of Saigon itself - dynamic, entrepreneurial and deeply rooted in its heritage.
As the city continues to evolve on the global stage, Ben Thanh remains a powerful link between past and future, connecting the rich legacy of Saigon with the opportunities of a new era.
One Central Saigon is conceived as more than architecture, it is a symbol of Vietnam’s ascent. Inspired by the sacred pearl, representing prosperity, wisdom and power, the twin towers draw from the legend of two dragons converging at the centre.
Designed by Bernardo Fort-Brescia of Arquitectonica, the form expresses balance, movement and quiet magnetism creating a landmark that reflects the energy and ambition of a nation on the global stage.
Turtle Lake
Notre-Dame Cathedral
Saigon Opera House
Independence Palace
Ben Thanh Market
Tao Dan Park
Masterise Group develops across residential real estate, hospitality, and strategic sectors including infrastructure and logistics, accompanying Vietnam in a new era of global rise.
Each project is built to international standards, delivering complete living, commercial, and service experiences while creating long-term value for the community, the nation, and future generations.
One Central Saigon is the clearest expression of this vision - a landmark that embodies the spirit of a new Vietnam.
Proudly situated in the heart of Hanoi's heritage district, The Grand Hanoi rises as a landmark of refined living. Drawing from the city's cultural legacy and architectural elegance, the development redefines luxury residences in Vietnam's capital — where timeless sophistication meets contemporary comfort.